While there are many other factors, the most important factor for any punter is how much money they win or lose. To be a better punter you win more, and to win more you always ensure you are on at the best price, and with a bookmaker offering a low margin. Every October, the world of horse racing has their eyes on Australia with the Caulfield Cup. Sports bookmakers around the world do as well, with Caulfield Cup bets coming in for more than a month prior to the start of the races.